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Brian Woodhouse

Brian Woodhouse

Position
Marketing Manager - Partnerships

Department
Marketing

Length of service
9 years

Location
Dorking

About Brian

Responsible for:

  • Delivering a multi-million pound advertising (contribution) revenue to Kuoni, selling marketing and advertising services to Tourist Boards, Airlines, Hotels and seeking out new partnerships
  • Managing the marketing relationship with John Lewis, including the execution and measurement of performance for the annual marketing plan with John Lewis
  • Project managing, managing relationship and oversee our national events such as Countryfile Live and The Royal Highland Show
  • The management and negotiation of our celebrity ambassador scheme
  • Seeking mutually beneficial partnerships with national brand and organisations with particular attention to database growth opportunities
  • Managing a small team

A little bit more about Brian…

Originally starting with Kuoni as the retail marketing manager responsible for Point Of Sale marketing, store marketing and driving footfall into the stores Brian has since grown our advertising revenue over 70% in a 4 year period whilst implementing the necessary checks and measures to deal with the growth Additionally he has introduced the use of a media-pack to assist the process of selling advertising

Negotiated and developed relationships to feature Kuoni at key national outdoor events which promoted the brand, the service and our destinations Our visibility and profile grew exponentially year on year, adding more events to the programme such as The Royal Highland Show and The Great Yorkshire Show

Fantastic at building relationships and managing the key marketing relationships with our brand ambassadors and national celebrities

https://www.linkedin.com/in/brian-woodhouse-77225439/

Talk to us about Brian Woodhouse

For more information, please email
hr@kuoni.co.uk hr@kuoni.co.uk